Why SRC

The difference between success or failure, between being listed or not being listed by retailers depends more and more on the efficiency in the supply chain and the availability and handling at the POS.


There is an obvious need in the branded goods industry for high-quality outer packaging which is easy to handle and suitable for displays. Solid Retail Concept has been developed for this reason. It is based on the practical experience of packaging experts from all over Europe and brings together the entire manufacturing know-how of the Smurfit Kappa Group.

The Solid Retail Concept provides Retail Ready Packaging with innovative designs made from solid board and with high-quality graphics.

With Solid Retail Concept, your brand will really look good